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Founder and Principal of the Etiquette Now! Team
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| Rebecca Black, Founder and Principal |
Click here to download Media Kit
Good Manners are the key to opening
doors of opportunity.
Rebecca Black, a credentialed teacher, etiquette and image consultant,
founder and principal of Etiquette Now! and with nearly thirty
years of experience, firmly believes that we must work together to build a more civil society. Rebecca created Etiquette Now! to facilitate this endeavor.
The bottom line in business
is profit. By creating a pleasant and polite working environment, a more satisfied and loyal customer base will follow.
Etiquette Now! designs
and presents custom etiquette workshops for the individual and institutions, with clients such as Noah's Bagels, The Northern
California Golf Association, University of California, at Davis, the city of Davis, Sandia National Laboratories in Livermore,
and private businesses. From Business Etiquette to Table Manners, our classes and workshops are designed
to bring more civility into our lives.
With good manners and proper etiquette
you and yours will feel confident and comfortable in today's ever-changing world.
Workshop participants learn that a knowledge of etiquette and
what constitutes good manners gives an individual personal power, because people will listen and respond kindly and quickly
to those who treat them well. It is only human nature; we all want to be treated well. As the individual
realizes that people are responding positively to his use of good manners, he becomes more confident. A confident, respectful
person will stand out above the crowd and be taken seriously.
Respect, kindness, and consideration are the basis
of politeness, or good manners, and unfortunately these are not always present in today's business world. Staff is often
trained to work quickly and proficiently, while simple etiquette is sometimes overlooked.
On
the Literary Front
Rebecca answers
questions from all over the world through this web site and moderates for TopWeddingQuestions.com. She has written weekly etiquette articles for Cayman Net News
and has a column in both SierraStyle Weddings and California Weds. Rebecca has been profiled in the Davis
Enterprise and Sacramento Bee.
She has
also contributed to many etiquette themed articles in well-known newspapers, magazines, and television networks
such as:
- The Miami
Herald
- The Boston
Globe
- The Toronto
Sun
- The Pittsburg
Tribune
- Life and
Style
- Sacramento
Magazine
- SierraStyle
Magazine
-
- The Today
Show (NBC)
- Sacramento
and Company (ABC)
- CBS 13
- CW network
- My58
- KCRA
Her
comprehensive lesson plans are in demand as more teachers and education specialists find that a basic knowledge of good manners
help create a courteous and considerate student base. In addition, her etiquette booklets, such as the Bridal Series of Booklets, are quite popular.
Graciousness and professional presence
are often absent, but are never unnoticed. With everyone working together politely and well mannered, those served will
be loyal customers.
Rebecca has written many articles
for Cayman Net News!
On these pages are three of my archived
articles:
Rebecca presenting
just a few of our workshops.
A Sample of Rebecca's Media Contributions
Trick or Retreat: Halloween Etiquette for Parents
and Little Monsters Running Amok, Sacramento Bee
by
Leigh Grogan
"And make sure the areas around your home are safe and well-lit. Black suggests moving cars so they don't obstruct
driveways. Clear walkways, too. And point out if there's a drop-off in the sidewalk so that kids don't trip and fall."
Etiquette Makes a Comeback, Keynoter
by Abigail Mieko Vargus
"Etiquette," as Rebecca Black, an etiquette consultant and principal of Etiquette Now!, explains,
"is the protocol that's expected in any situation. Even the skateboarder has his etiquette. If a skateboarder
showed up in the clothing we'd expect nerds to wear, they're not going to be accepted by their fellow skateboarders.
And it's the same in any situation." In simple words, etiquette is doing what’s socially accepted."
Tips of the Trade, Sierrastyle Magazines
by Jennifer
Thornton
“According
to Etiquette Consultant Rebecca Black, tips should reflect the quality of service received. “Guilt is a big prime motivation
for tipping,” Black says. “People feel like it is something they must do. But tipping is a part of gift-giving
and is optional. Tipping should be used to reward or because intrinsically it feels like the right thing to do.”
Registering for dollars, The Mercury News
and Columbia News
by Michelle Kaske
"But cash requests have yet to win over everyone. Rebecca Black, who advises brides and grooms
on Topweddingsites.com, warns couples against using cash registries. “Guests don't like to be told that they have to
give the couple money,” she said.
Bridal couples should avoid giving the impression that they feel entitled to anything. “Just
because we're getting married,” Black said, “doesn't mean that we deserve these things.”
Etiquette: Surviving the Holiday Office Party, Sacramento Magazine
by Elena M. Macaluso
"The company party is not the time to hang around with the same old gang. “One of
the reasons to even attend the holiday party is to network. This is supposed to be an event of inclusion and celebration,”
says Black, who also cautions against complaining and gossiping and advises listening more than talking."
By Gregg Fields
"People dread business social events because it is not business as usual
and definitely not social," says Rebecca Black, a California etiquette consultant. "The rules, so clear to us when we are
in our cubicles, become a blur."
Her advice: Never forget it's work, starting with the outfit. "If
the movie character Erin Brockovich would wear it, don't wear it to a business function," she advises women.
by Joyce Pellino Crane, Globe Correspondent
"Gift certificates to a bookstore are really safe," said Rebecca Black,
"because there's no gender or sexual issue there."
By James Gallagher
"When it comes to giving gifts in the workplace, not all gift giving is
equal," said Rebecca Black, an etiquette consultant in Davis, Calif. Gift giver must contend with issues of employee
hierarchy, salary differences, and even sexual harassment.
Ms. Black said many businesses have outlined policies that ask employees
to exchange gifts with designated co-workers or give only to a designated charity. Some company policies forbid gift
exchanges. Employees unfamiliar with a company's rules should as a manager or co-worker, she said.
the Business World, Toronto Sun
by Joanne Richard
Manner Maven Rebecca Black, of Davis, California, agrees: "Good manners
are the key that opens the doors of opportunity. No one will take a person seriously, or even listen to him, if he has
no manners.
... "Interrupting fellow diners rates right up there, too," says Black,
who even offers workshops on golf course etiquette, since a lot of business is conducted on the greens, as well as "netiquette,"
proper social skills for conducting business via technology.
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